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The Power of Email Marketing: How Your Chattanooga Business Can Drive Fast Sales
How Chattanooga Businesses Use Email Marketing to Drive Fast Sales The image above is the result of an actual email marketing campaign sent for a local retailer with the goal of driving store visits and phone calls. The campaign reached 1,927 people, many of whom took...
Strategic Insights: Unveiling the Advertising and Marketing Distinction
Ever felt lost in the advertising-marketing maze? Today I’m going to unravel the main reason most advertising doesn’t seem to work, exploring the unique differences between advertising and marketing, what you need to know and why it matters if you want to give your...
3 Proven Methods to Increase the Quality of Leads Generated from Digital Ad Campaigns
In the fiercely competitive digital landscape, businesses strive to optimize their digital ad campaigns and refine lead generation strategies. A crucial element of a successful campaign is the generation of high-quality leads, individuals likely to convert into paying...
10 Tips to Stretch Your Marketing Budget in the New Year
As the echoes of champagne toasts fade and resolutions take root, businesses face a perennial challenge: maximizing their marketing budget. With escalating costs and evolving consumer behavior, optimizing those precious dollars can seem like an Olympic feat. Fear not,...
How To Promote Your Tri-State Homeshow Booth
The Tri-State Home Show is an excellent venue for showcasing your business to a wide audience. However, are you aware that there's a simple method, costing $5 or less, to draw the Home Show attendees directly to your booth? We've crafted this comprehensive guide to...
5 Key Marketing Automation Strategies for Time-Strapped Business Owners
In today's fast-paced business environment, time is a valuable resource. For busy owners juggling multiple roles, marketing automation is a game-changer. It streamlines processes, boosts efficiency, and helps achieve business goals. Marketing automation involves using...
7 Powerful Ways AI Will Impact Your Marketing Strategy in 2024
The future is here - artificial intelligence is transforming marketing in major ways. By 2024, AI is projected to enable marketers to boost productivity by up to 40%. Harnessing AI now will future-proof your marketing strategy and provide a distinct competitive...
Crafting High-ROI Ad Campaigns: 6 Affordable Tactics for Small Businesses
In the modern business landscape, advertising plays a pivotal role in success. Yet, for small businesses with limited budgets, the challenge is to craft impactful ad campaigns that deliver a high return on investment (ROI) without straining finances. Fortunately,...
Four Growth Systems Used By Every Fast-Growth Business
Hey there, David Hawke here from Chattanooga Local, and today I'm thrilled to share with you the secret sauce behind every thriving business's rapid growth. I call it the "Local Business Leverage System," and it's not just a concept—I've encapsulated it in a book. You...
5 Cost-Effective Strategies for Small Businesses to Create Winning Ad Campaigns
In today's highly competitive business environment, small businesses often face the challenge of limited advertising budgets. However, with effective strategies, they can create impactful ad campaigns without excessive costs. This guide explores five budget-conscious...
7 Strategies for Small Businesses to Boost Reach Using Social Media Algorithms
In an era where digital presence is crucial for business success, small businesses are increasingly relying on social media to connect with their target audiences. The evolving social media landscape presents challenges and opportunities. Mastering these platforms'...
Business Websites As A Marketing Asset
"Most Local Business Websites Are Just Online business Cards" If you are a local business owner, chances are that you have a website. But have you ever wondered if your website is doing its job of attracting and converting visitors into customers? Or is it just a...
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Chattanooga Local helps Chattanooga Area Businesses with the creation and implementation of Marketing Plans that are custom-built using a strategic framework.